Mosquito Repellent Market is growing significantly because of the increasing cases of vector-borne diseases, government spending on health programs and the rising demand of quick-acting and long duration repeller products among the consumers. Mosquito repellents are implemented to avoid being bitten by mosquitoes which result into diseases like malaria, dengue, chikungunya and Zika virus.
The most widely accessible repellents come in the shape of coils, sprays, creams, vaporizers, and patches. The demand is increasing in both residential and commercial markets due to the advent of urbanization, change in climate, and traveling in tropical areas.
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Market Drivers
1. Rise in Vector-Borne Diseases and Preventive Health Measures
The rise in cases of mosquito borne diseases in Asia, Africa and Latin America are generating an overrun in the consumption of personal mosquito repellents. Preventive care has been argued as an necessity in tropical regions and governments are undertaking awareness programs and subsidize on its distribution of repellents in rural and semi-urban areas.
2. Demand for Fast-Acting and Long-Lasting Solutions
Customers are now turning toward products that can take into effect and protect within a few hours. Breakthroughs in ingredients, non-greasy feel and low-odiferous formulations are increasing acceptance in sectors of the population such as children and sensitive-skin groups. Also under this trend is the demand of non-toxic and wearable substitutes
Product Type Segment Analysis: Coils
Coils continue to be one of the most popular mosquito repellent products in the developing countries since it is very cheap in cost and effective in indoor settings. They are highly accepted in the countryside, transient shelters, and areas that people visit at night. Although sprays and vaporizers compete with coils, there is a significant market share of coils because of convenience in access and low costs as well as due to their habitual use. The manufacturers have come up with coils that have two ingredients and a longer burning time.
Ingredient Segment Analysis: Chemical-Based Repellents (DEET)
The market is mostly covered with chemical based repellents where the most commonly used active ingredient is DEET since it was proved effective against numerous kinds of mosquitos. The others are the DEET-based repellents, which come in creams, sprays and roll-ons, with a maximum of 8 hours protection. Although some undermining issues of skin allergies and smell still exist, they are still considered the best alternative to risky areas and frequent travellers. Alternative ingredients that are new in the market such as picaridin and IR3535 are also being investigated to deal with safety and comfort issues.
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Regional Analysis: North America and Europe
North America leads the market, the U.S. has the largest share with the outdoor usage, camping, as well as the increase in enlightenment of the dangers of mosquito-borne diseases such as West Nile virus to bolster the consistent demand. Customers are more likely to be attracted to long-lasting, DEET free and skin-friendly products, whereas the presence of the products in the retail and internet markets is still high.
Europe has a steady seasonal demand, particularly, in the Southern European states such as Spain, Italy, and France. The market is being driven by travel into tropical areas, periodical epidemics, and consumer demand of more natural plant-based repellents. There is moving to herbal sprays and low odor creams.
Competitive Landscape and Industry Players
The mosquito repellent industry is very dispersed and the local and multinationals competing on the basis of price, trust of a brand and novelty of a product. Firms are plunging into herbal preparations, kid-safe merchandise and wearables that can be utilized outdoors. Key Players are:
· SC Johnson (OFF!)
· Reckitt Benckiser Group (Mortein)
· Godrej Consumer Products (Goodknight)
· Spectrum Brands (Repel)
· Dabur India Ltd.
· Jyothy Labs
· Avon Products Inc.
· Himalaya Herbals
· Coghlan’s Ltd.
· Enesis Group (Soffell)
New packaging, refillable packaging, and localised labelling in local languages are catalyzing the spread.
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